What did the upstart American Basketball Association get right in competing with the NBA? They realized everyone wants to see the stars and went after the best. Since then, the increase in salaries for pro athletes makes starting a new league really hard.https://twitter.com/mgirdley/status/1272548376073076737 …
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They went after every aspect -- even down to the referees: "The ABA also went after four of the best referees in the NBA: Earl Strom, John Vanak, Norm Drucker and Joe Gushue, getting them to "jump" leagues by offering them far more in money and benefits" Crazy.
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Replying to @mgirdley
Do you think that Twitter or IG could be defeated by putting Trump, Kim Kardashian, Dan Bilzerian, and the other two names I'm not thinking of on a new platform? Why didn't it work for Tidal? It's an interesting case study.
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Replying to @Molson_Hart
I think a direct assault is impossible but finding a niche like TikTok totally work. That's what IG was anyway -- a smoother subset of FB w/o FB's social graph of parents in the way. Dan B is a twitter celeb?! oh man.
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Replying to @mgirdley @Molson_Hart
TikTok started by hiring 3000 college girls dressing in short sexy skirts dancing. No need for celebrities.
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Replying to @cowboyInNY @mgirdley
Wait, Tik Tok or Dan Bilzerian did that?
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I was just kidding haha. Also worked for Dan B. I did not know that. They did this in China or in the USA with Tik Tok?
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Replying to @Molson_Hart @mgirdley
In China. It was the very beginning of Douyin how it went viral.
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