5. Do you have a way to not just create but deliver your product? 6. Will your market positon be defensible in 10 and 20 years into the future? 7. Have you identified a unique opportunity that others do not see? (He calls this a secret) [From Zero to One]
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“This implies two very strange rules for VCs. First, only invest in companies that have the potential to return the value of the entire fund. This is a scary rule, because it eliminates the vast majority of possible investments...
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...(Even quite successful companies usually succeed on a more humble scale.) This leads to rule number two: because rule number one is so restrictive, there can’t be any other rules.”
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