How excited would a direct mail marketer be to be able to send a package for free, with 100% certainty the customer would open it? That's the situation restaurants are in right now. Don't tell me they can't train us to order directly, instead of via GrubHub or whatever.
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Can you print your own website URL on your packages?
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Can, but must give a call to action and reason for it to be effective.
End of conversation
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