Also, the ubiquitous competitor: doing nothing.
When appraising a business you need to consider its hidden competitors: SAAS => Excel Wework => Starbucks/WFH Restaurant => grocery store/eating in Starbucks => Keurig Barnes & Noble => the library Your competitors are rarely just the other companies that look like yours.
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Food, oxygen, and water... There are a few exceptions haha
End of conversation
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True. It comes down to really understanding your value proposition- not the one your company talks about all of the time- the value prop perceived by your customer. Good stuff man.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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