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Molson_Hart's profile
Molson Hart
Molson Hart
Molson Hart
@Molson_Hart

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Molson Hart

@Molson_Hart

CEO at http://amazon.com/viahart . CEO at http://edisonlf.com . I tweet about business, e-commerce, supply chain, health, law, & infrastructure

Austin, TX
Joined July 2015

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    1. Molson Hart‏ @Molson_Hart Feb 8
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      Molson Hart Retweeted Moiz Ali

      A message for all the founders who think that startup to VC to IPO/sale is the only way to go. A lot of those guys who “sold their company for x million” in a face saving acquihire don’t make much if any money because VC liquidation prefs take it. Often better to bootstrap!https://twitter.com/moizali/status/1225938413871927296 …

      Molson Hart added,

      Moiz Ali @moizali
      Casper has a valuation of $438M. 1. Overall, CSPR investors did poorly. As a group, they've lost money. 2. The two founders of CSPR that remain on the team own a combined ~$50M of CSPR stock. Is this a good outcome for them? Great? Fair? How do you think about this?
      1 reply 0 retweets 3 likes
    2. Dan Nunn‏ @danyay Feb 8
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      Replying to @Molson_Hart

      How do you bootstrap a company like CSPR whose sole competitive advantage is excessive marketing spend?

      1 reply 0 retweets 0 likes
    3. Molson Hart‏ @Molson_Hart Feb 8
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      Replying to @danyay

      You can’t. But you can make a fortune seeing the same opportunity at the same time and being the first bed in a box seller on Amazon.

      1 reply 0 retweets 0 likes
    4. Dan Nunn‏ @danyay Feb 8
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      Replying to @Molson_Hart

      If you have the foresight to see that it was going to be huge, but yes. Especially in the heyday of PL FBA when Casper launched back in 2014.

      1 reply 0 retweets 0 likes
    5. Molson Hart‏ @Molson_Hart Feb 8
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      Replying to @danyay

      I had the foresight. I just didn’t select my category well and didn’t bet hard enough. Also in 2014 I was a lot worse at business.

      1 reply 0 retweets 0 likes
    6. Dan Nunn‏ @danyay Feb 8
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      Replying to @Molson_Hart

      But therein lies the difficulty of a monumental bootstrapped success - the "betting hard enough" part, right?

      1 reply 0 retweets 0 likes
    7. Molson Hart‏ @Molson_Hart Feb 8
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      Replying to @danyay

      Incompetence and fear of failure (not bankruptcy!) prevented me from taking full advantage. People raise money because it’s the thing to do. They chase press instead of customers. Bootstrapping works and it oftentimes pays you more.

      1 reply 0 retweets 0 likes
    8. Dan Nunn‏ @danyay Feb 8
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      Replying to @Molson_Hart

      I'm totally in agreement, btw - my ecom venture (now that I've pivoted away from FBA) is fully bootstrapped after my own initial investment and I own 100% of it. I wouldn't have it any other way I just didn't see how a mattress box co like $CSPR (or a competitor) could bootstrap

      1 reply 0 retweets 0 likes
      Molson Hart‏ @Molson_Hart Feb 8
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      Replying to @danyay

      Casper no, but that’s because of the strategy they selected as you pointed out. They didn’t have to have a Nyc store, ads everywhere, etc

      8:49 AM - 8 Feb 2020
      1 reply 0 retweets 0 likes
        1. Dan Nunn‏ @danyay Feb 8
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          Replying to @Molson_Hart

          Totally agree. We're on the same side. Bootstrapping for the win (if you've got the time - personally, and competitively).

          0 replies 0 retweets 1 like
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