The future of retail is experiential, curated, and pay to enter. That payment will be redeemable towards something available for purchase in store or on that store's website.
Yeah, pay-to-enter will be a shock, but we were customer to touching and feeling everything we bought before e-commerce. However, over time, our behaviors changed.
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Nothing drives interest like exclusivity. Look at the club or restaurant business. Paying has to be done w thought so the value is there of time and money.
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