The near term outlook of the American economy has never looked more uncertain and strange to me. At 32, I'm too young to know what the I'm talking about, but I think more experienced business people would also agree. Tariffs, potential recession, rates already near-zero, oh my!
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Never had a business operating beyond local/regional market area. So I always assumed that macro didn’t impact me much more than my competition (generally) and I focused most on maximizing my strengths. The latency from macro to micro offers time to adjust if you’re flexible.
Im not worried. I just don't know what is coming and some macro i.e. tariffs will affect us without a time lag that allows us to react.
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I would think anyone doing business beyond their local market is more apt for macro impact.
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