This is my vision of the future of brick-and-mortar retail: Generally, Amazon has succeeded because it is: 1. More convenient 2. Cheaper (it can store products cheaper via lower rents and greater density and now it has allowed for Chinese companies to sell direct to consumers)
High Street brick and mortar real estate is just too valuable for good storage. It makes much more sense to turn it into experiential advertising for products. Instead stocking 5 units of 100 skus, stock a sample of 500 skus. Allow shoppers to discover and ship to their homes.
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Rents will never come down enough to make brick and mortar retail competitive to e-commerce in most categories. Internet just has too many advantages. And no matter how much why wife complains about our prime now shoppers fruit picking, grocery is next.
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