Molson Hart

At both Viaweb and YC, every minute I spent thinking about competitors was, in retrospect, a minute wasted.

Nah. To succeed you need to compete asymmetrically. To compete asymmetrically, you need to understand, from the customer's point of view what your value proposition is relative to alternatives.

Do you suppose this is why Tolkien sold more books than most other novelists?

I don't write books, I build companies. There's money to be made copying, differentiating from, hiring from, buying out, and underpricing the competition. At almost every stage of a company's life, the competition is highly relevant.

I bet many YC admittees spend way too much time obsessing about their competition, kind of like they chase press coverage instead of customers/users and this is where you're coming from.

I like both takes. It seems that they apply to a different set of markets (markets where you won't compete on margin vs established competitive markets)

I don't understand.

innovative markets: you race vs yourself mature markets: you race vs others or perhaps: Pure innovators should spend zero time on SWOT analysis. Kraft Heinz should spend a lot of time. Hope I'm making sense, I'm not an entrepreneur.