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Product development for hardware, relative to software, is significantly more difficult, expensive, time-consuming, and unpredictable. It has taken me 2.5 years and about $30,000+ (excluding labor) to redesign (not even design from scratch!) a simple plastic toy. 4/n
Whereas, to build our custom software, it took maybe 2 weeks per project and required no expenses besides a $9/month subscription to some web services. That said, software isn't just cheaper and faster. It's much more predictable. 5/n
It's much easier to have a sense of how long things will take before and during. Whereas for hardware, that 2.5 year project, was 1-2 months from completion...for 30 months, and we haven't even built the production mold. We've only just finished the prototype mold, finally. 6/n
So, if you're asking yourself, should I start a software business or a hardware business? It's not even a question for me. Unless your hardware idea is world-changing, I would stay away. There are enough low-risk potentially highly-profitable software ideas out there. End. 7/7
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