What's a more LONG-TERM effective incentive: Do X and I will give you Y dollars? Do X. After X is completed, Y dollars are awarded, as a surprise.
I am usually strongly tempted to surprise people with bonuses, but generally I feel like giving the employees the road-map to the bonus (which must be well-designed to avoid incentivizing the wrong thing) is most effective. Can't win a game of chess without knowing the rules.
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Compensation is the boat’s rudder. Have to have clear metrics imo. That said, I think finding ways to celebrate successes/small victories as they occur is important. It’s not a surprise bonus. It’s a bonus for achieving something great or a morale booster when things aren’t hop’n
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