I'm re-upping an analogy from Feb 2020 for how to think about epidemic spatial spread as Omicron is detected across the world. 1/6https://twitter.com/trvrb/status/1226241415522373632 …
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Word.
But then you'll have the data telling you you should have done something weeks ago, how else would you know? 
The point is, once we know exponential growth is happening, we must act BEFORE IT GETS SO BAD THAT NOBODY CAN IGNORE IT. How many more times must this happen before people learn?
There's a reason we don't do that - because if your threshold to react is sufficiently low, you never stop reacting. And out here in the real world, people lose patience with their lives being rocked after awhile.
However, when horrendous things happen in other countries EXACTLY AS EXPERTS WARNED and then happen in your country, REPEATEDLY, then it's ludicrous to stop listening to the experts. The virus keeps coming back because people allow it to.
I wish you'd said that yesterday
I can't help thinking that people (most or nearly all) think linearly and they just don't know how to respond to exponentials. Although maybe there's something in people's cleaning processes that innately understands a germ theory of infection and need for strict control.
Trouble with "germ theory" thinking in the popular mind is, lots of people just sanitize hands and surfaces. But surface cleaning is useless Virology Theater for a virus that mostly spreads through BREATHING.
In some situations I wish there were goggles you could put on and see reality unfold on a logarithmic scale
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