real question: what is the best charity to give to, to help protect our endangered environment? giving donations in lieu of xmas presents...
Charity evaluation is a tricky business, as is philanthropy in general; maximizing good done per dollar spent is hard.
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Perhaps you will find this interesting: http://www.givewell.org/ These people certainly try hard, and are very scrupulous.
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All the same, though, it's important to remember that even very smart, very wealthy people struggle to do charitable good.
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