March 2022 US NPD THREAD - March 2022 consumer spending across video game hardware, content and accessories declined 15% vs YA, to $4.9B. Declines were seen across all major categories of spend. First quarter 2022 spending fell 8% vs Q1 2021, to $13.9B.
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Continued console hardware supply challenges combined with a return to experiential spending are likely drivers of the Q1 declines.
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US NPD HW - Video game hardware dollar sales dropped 24% when compared to a year ago, to $515 million. First quarter hardware sales reached $1.2 billion, a 15% decline versus 2021's first quarter.
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US NPD HW - Xbox Series was the best-selling hardware platform of both March 2022 and the first quarter in dollars, while Switch led both time periods in unit sales.
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US NPD HW - Xbox hardware unit and dollar sales in March 2022 set new all-time March highs for the platform. Previous Xbox bests were set in March 2011 (units) and March 2014 (dollars).
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US NPD PREMIUM GAMES - Elden Ring repeated as the best-selling game of the month, as dollar sales experienced double-digit percentage dollar sales growth compared to its Feb 2022 launch. Elden Ring ranked first in dollar sales among tracked titles across PlayStation, Xbox and PC.
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US NPD PREMIUM GAMES - Elden Ring remains the best-selling game of 2022 year-to-date, and now ranks second over the 12 month period ending March 2022 with dollar sales trailing only those of Call of Duty: Vanguard.
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US NPD PREMIUM GAMES - Gran Turismo 7 debuted as the #2 best-selling game of March 2022, while also ranking 2nd on PlayStation platforms. Gran Turismo set a new all-time launch month dollar sales record for a Gran Turismo franchise launch.
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US NPD PREMIUM GAMES - New releases accounted for half of the top 16 best-selling titles of March 2022.
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Sensor Tower US Mobile - Overall spend on mobile games was down 12% year-over-year, with a close to 25% decline for Google Play games revenue during that period, offsetting App Store games spending which was down less than a quarter of a percent.
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Sensor Tower US Mobile - Despite this decline ending out the quarter, U.S. consumer spend on mobile games was off by less than 10% YoY in Q1.
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Sensor Tower US Mobile - U.S. mobile game spending continues to considerably outpace our pre-pandemic projections, although signs of the space cooling off as consumers return to in-person occupations, and spend more time on other pursuits outside the home, are showing.
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Sensor Tower US Mobile - Top 10 mobile games by U.S. revenue for March 2022: Candy Crush Saga, Roblox, Coin Master, Garena Free Fire, Genshin Impact, Evony: The King's Return, Bingo Blitz, Royal Match, and Candy Crush Soda Saga
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US NPD PREMIUM GAMES - March 2022 Top 20 Sellers
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US NPD PREMIUM GAMES - YTD 2022 Top 20 Sellers
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US NPD PREMIUM GAMES - 12 Months Ending March 2022 Top 10 Sellers
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US NPD PREMIUM GAMES - March 2022 Nintendo Platforms Top 10 Best-Sellers
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US NPD PREMIUM GAMES - March 2022 PlayStation Platforms Top 10 Best-Sellers
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US NPD PREMIUM GAMES - March 2022 Xbox Platforms Top 10 Best-Sellers
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US NPD ACCESSORIES - March 2022 spending on video game accessories fell 23% when compared to a year ago, to $227 million. First quarter video game accessory spending declined 16% to $592 million.
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US NPD ACCESSORIES - The Xbox Elite Series 2 Wireless Controller was the best-selling accessory of March and remains the best-selling accessory year-to-date.
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Coffee.
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