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  1. Tweet fijado
    4 may.

    Effective automation begins with empathy and ends with a story

  2. retwitteó
    28 may.

    CEOs fear reading fiction will make people think they're idle, infantile or ill. They need to get over it. My column

  3. 19 may.

    Fascinated by writer's role in AI platforms for content creation & personalisation. A look at Right Message.

  4. 16 may.

    My first in a series of web copy teardowns. Fancy widget next time. This time words are all I have...

  5. retwitteó
    11 may.

    It's all been bloody marvellous.

  6. 8 may.

    3) that large body of writing will become your vault or your well for your content. Much better than starting again 100 million times.

  7. 8 may.

    2) if writing copy for your newsletter, campaign, course or blog indulge in writing a large body of work to find your voice. PTO

  8. 8 may.

    1) I love finding writing I did earlier. It's like finding a gift.

  9. 4 may.

    7) Automation is a shell without narratives.

  10. 4 may.

    6) ....especially if those scripts may be repurposed many times.

  11. 4 may.

    5) I am opening a conversation about how scripts and stories can be told and honed before pouring words and tags into a funnel.

  12. 4 may.

    4) I’ve spent my life studying the emotional algorithms of what people need from stories.

  13. 4 may.

    3) I am not seeking to be a bird riding on the cow's back here.

  14. 4 may.

    2) But I also get that some writers will create jobs for themselves making and sell drip sequences.

  15. 4 may.

    1) one of the promoted benefits of copy automation and personalization is so writers like me are not needed.

  16. retwitteó
    2 may.

    Every online course that teaches you how to build profitable online courses:

  17. retwitteó
    2 may.
    En respuesta a

    It's also the number one thing we've seen people struggle with as they try to productize their offerings: content. It's always the content.

  18. 29 abr.

    The Boring Company: Elon Musk's new company, creating tunnels for traffic via Thoughts?

  19. 27 abr.
  20. 26 abr.

    How a group of Buddhists gave heart and practical help to a village inundated and tragically impacted by flood

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