The latest 'innovation' in the BOGO model...women's underwear http://ow.ly/rHsFt cc @tmsruge @talesfromthhood HT @moscarpelli
@tmsruge - I wonder what barrier is to the sewing pattern being copied by local tailors, it can't be capital or IP....why the need for BOGO?
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@MForstater We are merely recipients. In the previous case, it is the only BOGO model that does it right. Instead of product, it invests -
@tmsruge - Investmnt good but does product meet needs e.g. this study - girls choose disposable over free cloth pads http://www.doublexeconomy.com/publications-projects-2/sanitary-care-and-girls-education/ … - 9 more replies
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@MForstater it is a lack of a manufacturing base. As with makapads, the innovation is there. Just needs someone to actually do the workThanks. Twitter will use this to make your timeline better. UndoUndo
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@MForstater The BOGO model isn’t created by us, it is created by Western orgs who see it as a profitable way to do business & fulfill CSRThanks. Twitter will use this to make your timeline better. UndoUndo
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