Lotame SolutionsVerified account

@Lotame

Lotame delivers flexible data solutions to future proof connectivity and drive performance across all screens.

New York, NY
Joined August 2007

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  1. Pinned Tweet
    Jul 27

    's Readers’ Choice: Best of Tech Partner Awards names Best Data Management Platform of the year! Thank you readers for choosing our audience management solution 🎉

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  2. Retweeted
    Sep 10

    Coming September 16th: 's Addressability Solutions Roadshow features a number of must see industry experts! You won't want to miss this incredible opportunity to learn about new draft specifications impacting your business.

    , , and 5 others
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  3. Sep 10

    Two truths and a lie: Lotame's COO spills all on helping publishers prepare for the cookie’s collapse. On

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  4. Retweeted
    Sep 10

    Two truths and a lie: Helping publishers prepare for the cookie’s collapse While Google has granted the industry a reprieve, publishers mustn’t squander it.

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  5. Sep 9

    Explore Lotame's data connectivity solutions that preserve addressability, increase performance, and respect consumer choices across the global open web and beyond. Learn more:

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  6. Sep 8

    Just over 1 week until 's Addressability Solutions Roadshow! Join Lotame speakers talking on the new proposed standards and guidelines for addressability, accountability, & privacy. Register here:

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  7. Sep 7

    Watch an easy breakdown of Lotame Panorama ID: our people-based, privacy-compliant identity solution for the open web. Video over on

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  8. Sep 6

    Lotame Panorama ID continues to win industry support and is now being tested by major brands. Results show a 95% decrease in eCPC! Ask us how

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  9. Sep 2

    Marketers and Publishers: hear below how to test identity solutions and achieve a 8X higher CPM for non-addressable inventory!

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  10. Retweeted
    Aug 31

    1)At , we hired a consulting firm to talk with many of our clients, and ask them for feedback on how we are doing. When the customers were asked about Lotame's core values, here at the 4 top responses, our clients said about our company:

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  11. Sep 1

    "The test drove the best results you could hope for as a brand and marketer: lower cost, increased reach and better engagement." says Erika Clemens, Digital Marketing Manager, Paid Media & SEM, Dr. Martens

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  12. Aug 31

    The Lotame team, and the core values they bring to the company, enable us to consistently deliver value for our customers. A wonderful thread below from our founder on recent client feedback.

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  13. Aug 31

    Join Lotame at the 's Addressability Solutions Roadshow - just over 2 weeks away! We'll be discussing the new proposed standards and guidelines for addressability, accountability, & privacy. Register here 👉

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  14. Aug 27

    See more coverage below on the impressive results of Lotame's Panorama ID testing with Digo Hispanic Media and Dr Martens! Thanks

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  15. Retweeted
    Aug 26

    User ID in a post cookie 🌍? Head this way👇 Get to grips with the key considerations for advertisers looking to utilise user-enabled IDs & explore solutions from & at our User ID hub. Find it here:

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  16. Aug 26

    Lotame was named as one of the 'Giants' of the digital ad ecosystem by thanks to our identity solution, Panorama ID. Current ID testing results show a 2X addressability of audience targeting! Ask us how

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  17. Aug 25

    Lotame Panorama ID is being tested by major brands in Mexico, UK, USA, and Southeast Asia. Results show a 90% increase in CTR! Ask us more

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  18. Aug 24

    Register for the upcoming Condé Nast India x webinar, where Lotame's Gaurav Seth, MD India will be discussing alternatives to the third-party cookie and first party data strategies for publishers and brands!

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  19. Aug 24

    How Dr. Martens used a new ad ID to plan for a cookieless world 👉

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  20. Aug 23

    Who wouldn't want an 8X higher CPM for non-addressable inventory? Find out more in Lotame's August Newsletter!

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  21. Aug 20

    TV Data Initiative Adds 'Expert Advisory Group' - and Lotame's Chief Privacy Officer will be part of the group of experts looking to better proliferate the use of modern metrics in the TV business

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