Marketing and medical as it is touted as "Best View". Perhaps facilitating #sonograms as secondary. #3Dchat
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T5. A cynical answer might be that once they invest in the machines, they need to recoup costs.
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Not cynical…just reality…
#3DChat Feels like we are in a#MedicalArmsRace and patients pocket book and our sky rocket healthcare costs are the result - Show replies
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They are eager because the data shows they can save your life by screening you for breast cancer.
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It’s not a marketing advantage to promote 3D mammograms. It shows they aren’t subjecting their patients to outdated technology. Either hospitals keep up with the times or they should stop providing medical services altogether.
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These questions are always tricky. That’s why I recommend that patients research their breast imaging center & make sure it is accredited for breast imaging by
@RadiologyACR to start. The decision for type of exam should be driven by evidence and quality not marketing.#3DchatThanks. Twitter will use this to make your timeline better. UndoUndo
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T5. nowadays people see adds about 3D mammograms all over, and is sold as a way of new technology. People associate new diagnostic tests/treatments are better than old ones. So hospitals show 3D mammogram as a way of saying: we have the top notch tests.
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If the hospital - or screening facility - invest $ in the new technology, they have to promote using it to justify and recapture the $.
#MedicalArmsRace#3Dchat
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T5. Hi I'm a radiologist at a community hospital and we have increased our cancer detection rate from 5.4 to 10.4 cancers/1000 screening mammograms with 2D vs 3D in the last several years and decreased our call back rates from 10.8% to 8.8%. This is why we prefer 3D.
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No marketing with "socialized medicine" that we have here in Canada. Another perk!
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The 5-year Breast Cancer survival rate in Canada is 88% v. USA at 99%. Not a perk when the lack of competition stagnates progress.
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