This is actually about 2,000 words shorter than my best performing advertisement. Kinda bonkers huh
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Show this threadThanks. Twitter will use this to make your timeline better. UndoUndo
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i’m struck by how long it is, and how far i have to dig in to find a call to action. is this just how you target your particular demographic, or is it worth risking losing people b/c the ones who stick with it will b more likely conversions?
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Believe it or not this is standard for the industry and tends to outperform shorter stuff.
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This is excellent considering the audience you're targeting. Halfway through I wanted to send it to my dad. That said, if this ad was the first thing I'd ever seen from you, I'd assume you're a scammer/snake oil salesman. However, I'm not your target demo.
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Haha well I never ran it. In the industry you have to be aggressive with your sales tactics to get any sales at all, and then, ideally, you provide very good content.
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More like an epic history essay!
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Dang, this is A-grade pulp fiction :D
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Thank you!
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oh, one last question, how do you source the stuff that’s empirically verifiable? I imagine some of it is your own experience, but I don’t know how I’d find (or even fabricate) things like 10% paycuts for police officers, the California Rule, etc etc
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Hanging out around markets for a real long time. I have a version somewhere marked up with all the sources. If I can find it I’ll post it.
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