38. Get on the mailing lists of the major investment newsletter publishers. Sometimes they’ll pitch a small cap stock for months at a time in their advertising, if the return on ad spend is high enough. Between a small float and a million Boomers, interesting things can happen.
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50. There is a misunderstanding that advertising returns could not be measured before big tech came along and provided a treasure trove of data. This is false. Keyed ads have been a thing in direct response advertising since before Silicon Valley was even an idea.
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Halfway there. Even fifty is hard without relying on basic bitch truisms! Time for a lunch break! Thanks to everyone who has enjoyed and shared my thread so far.
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Thread continues here. https://twitter.com/laforeverhall/status/1207377927966355456?s=21 …https://twitter.com/LAForeverHall/status/1207377927966355456 …
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It's where eating sardines become trading sardines!
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