Kung Fu Data

@Kung_Fu_Data

Kung Fu Data is an independent data firm and market maker possessing a rare combination of authentic understanding of the West and China in-depth local know how

Vrijeme pridruživanja: studeni 2017.

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  1. 30. sij

    The Chinese government’s rapid and decisive response to the Coronavirus is commendable. I can’t imagine ANY other country of equal size and scale pulling it together nearly “overnight” to stem the tide of an epidemic…and make us feel like they have

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  2. 26. sij

    Timeless Advice from a Friend When I first moved to Shanghai, a friend of mine pulled me aside and said, “I can see where you are going and I think you will do well. So I’m going to return a favor someone did for me once.

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  3. 24. sij

    A sincere "thank you" to everyone who made 2019 truly memorable. May 2020 bring you great happiness and prosperity!

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  4. 22. sij

    If you look at China e-commerce success as a puzzle, most brands (and individuals) come to me and they're confused.  They don't know what to focus on, so they have all of these different things they consider really important.

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  5. 20. sij

    Customers maintain high expectations on delivery speed all year long…but there’s one exception to that: Spring Festival aka . This is the only time everyone MUST go back home even if it’s 2000km away.

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  6. 17. sij

    There’s a new gold rush in China ecommerce and most brands are not yet a part of it. This is what happens when you put the largest ecommerce marketplace together with the video platform where China’s people spend most of their smartphone screen time.

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  7. 14. sij

    When I talk to foreign brands about the speed at which the Chinese marketplace moves, they often find it inconceivable. Companies that haven’t done business here have no idea the level of INSTANT customer service that Chinese consumers take for granted.

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  8. 13. sij

    If you ever wonder how big organizations like Alibaba and JD think…look no further than their founding teams: "If you try shopping in China, you'll never forget us," Richard Liu, CEO and founder, http://JD.

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  9. 12. sij
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  10. 10. sij

    China E-Commerce: Your Category Can Make or Break You I was recently talking with a friend of mine who had questions about the online market for beauty products in China.

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  11. 8. sij

    Taobao Traffic Explained: A breakdown of all the types of traffic reaching a Tmall store (and the undeniable impact of customer service in China.

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  12. 6. sij

    I haven't had this experience with domestic Tmall launches, so I'll share what we know. On the one hand, rejections are common. Almost all of our clients get rejected on the first pass (usually for discrepant documents.

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  13. 4. sij

    Online shoppers are generally much younger in China. This holds true across most categories, especially in the luxury segment. (Watch on Youtube or QQ Video) Watch on Youtube: Watch on QQ Video:

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  14. 2. sij

    A Little Known (Incredibly Successful) China Activation Strategy I was recently asked the best strategy to ensure success for a new beauty brand with low awareness in .

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  15. 30. pro 2019.

    In China, there's always opportunity…especially in times of chaos. A clear example of this is the current situation in Hong Kong. It’s my home at the moment and I have several brand clients there as well.

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  16. 30. pro 2019.

    Is Franchising Still Feasible in China? Recently, we’ve been working with one of our clients on how to make licensing and franchising sexy again in China. We are fundamentally reimagining what licensing & franchising means today.

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  17. 29. pro 2019.

    Is Franchising Still Feasible in China? Recently, we’ve been working with one of our clients on how to make licensing and franchising sexy again in China. We are fundamentally reimagining what licensing & franchising means today.

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  18. 25. pro 2019.

    Taobao…The Land of Self-Trained Experts The Chinese consumer is the smartest consumer I know. They know the global price point for all of their favorite brands and are very sophisticated in their research.

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  19. 20. pro 2019.

    China - Expectations vs. Reality One of the biggest problems I see on a daily basis is that brands are told fairy tales of easy success in China. In the gray boxes are actual statements from sites of partners for Tmall and other platforms in China.

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  20. 17. pro 2019.

    Doing Business in China: Unique Isn’t Enough I’ve met with hundreds of who are entering, or currently doing business in . One thing that constantly seems to shock people is that if you want to be here, being isn’t enou

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