Watching the Superbowl with new intention this time:
Document all the great copywriting that happens with the ads
Share your favorites?
#SuperBowl
#SuperbOwls #copywriting
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Let's start off with some pre-game action from
@pizzahut: "Our lawyers tell us we can't tell you our wings are 25% bigger than the competition—so we got new lawyers." Also see: the captionpic.twitter.com/HbIMo8ssy9
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Of course, I have to give a shoutout to
@Hyundai for their use of the best Bostonians. “It’s ok – he’s got Smaht Pahk!” “Bettah drives us”pic.twitter.com/IU9fZE5ini
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Some good writing + strategy in the
@OlaySkin ad: “Is there enough space in space for women? Who wrote that?!” “We have the opposite of a problem up here.” “When we#MakeSpaceForWomen
, we make space for everyone.”
“What does this button do? [yelling] http://Olay.com !”pic.twitter.com/Ntu4b7Nela
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After the hyper ads where people punch through walls, it’s refreshing to see a simple message from
@Google: “Remember Loretta loves going to Alaska.” “Here’s what you told me to remember.” “Remember I’m the luckiest man in the world.” “A little help with the little things.”pic.twitter.com/1PD74UAiQA
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Kunal Bhatia je proslijedio/a tweet korisnika/ceMicrosoft
Best long-form storytelling goes to @Microsoft for telling @KatieSowers' story.
In case you missed it, I'd recommend watching here
https://twitter.com/Microsoft/status/1222162179886960640 …
Kunal Bhatia je dodan/na,
Čini se da učitavanje traje već neko vrijeme.
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