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@Kissmetrics

The best behavioral analytics tool for product and marketing teams.

San Francisco
kissmetrics.io
Geregistreerd in februari 2008
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  1. Vastgemaakte Tweet
    12 nov. 2019

    Ready to take a deeper look into your data on a people-first basis? CEO chats with new CEO Ryan Salomon about what's next.

    67 antwoorden 5 retweets 15 vind-ik-leuks
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  2. 18 uur geleden

    Data is not a team. It's not a set of tools. It is a strategic lever of growth.

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  3. 23 jul.

    Answering the "Why Now" question can feel like a big hurdle for product developers and even marketers. But it's not always necessary for success. Eg Where it comes in handy is: when you're justifying a good idea that's not yet profitable.

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  4. 22 jul.

    Product Discovery is one of those nebulous processes that doesn't seem to have a "right way" to do it. But you can always do it better.

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  5. 21 jul.

    Want to turbo charge community engagement? Consider gamification. To effectively gamify your specific community, you must consider two elements: 1) What motivates your members and community as a whole? 2) What are you trying to accomplish?

    1 vind-ik-leuk
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  6. 20 jul.

    At Kissmetrics we think there are more illuminating metrics than Bounce Rate. But if it's something you track, here's a guide on how to think about Bounce Rates for your site.

    2 vind-ik-leuks
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  7. 19 jul.

    Did you know: 70% of traffic in mature online communities comes from organic search? Community managers can fuel this traffic by creating content that fuels discussion, answers questions and fosters connection between community members.

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  8. 16 jul.

    Want to increase customer engagement? Set up a branded community and fuel it with rich content.

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  9. 15 jul.

    Bounce Rate vs. Exit Rate The terms might be used interchangeably. But they do not, in fact, mean the same thing.

    1 retweet 1 vind-ik-leuk
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  10. 14 jul.

    While planning your social media strategy, conduct a competitor audit. One of the quickest ways to determine what works and what doesn't is to see what someone else has tried.

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  11. 13 jul.

    You've heard the term, you know they're important, but you're not exactly sure how to define a Power User. You need this post...

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  12. 12 jul.

    Want to improve your company's social media presence? You need to know your customers. To know your customers, you need information on where they come from, what they like, how they shop, etc. That's where Kissmetrics comes in.

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  13. 9 jul.

    You'd have to have been under a rock the last few years not to know that influencers make money off their social media followers. But did you know how much money they make? Here's a list of top earners and what they earn.

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  14. 8 jul.

    You have a roadmap to growth. But how do you know how far along that road you are? Read our post about collecting and analyzing the essential Growth metrics.

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  15. 5 jul.

    We hope you all had a happy and relaxing 4th!

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  16. 2 jul.

    Are you an American e-commerce company looking to expand international? Look to Europe.

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  17. 1 jul.

    NEW METRIC ALERT Metric Name: Success Rate Who's it for: Online Brand Communities Why You Need it: improves CSAT and NPS, deflects incoming customer care volume, provides collaborative space for customers and employees

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  18. 30 jun.

    Differentiation from your competitors is what a successful marketing strategy is all about. But what you choose to emphasize is the key to that success. Read this post to make sure you get it right.

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  19. 29 jun.

    If your product is a consumer-subscription service (think ) your North Star metric should center on either engagement or customer growth.

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  20. 28 jun.

    If your business has a freemium model, if it's a B2B, team-based product, your North Star metric should center on customer engagement. Because the more integrated your product becomes within the team or family or friend-groups, the less likely it is they'll churn.

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  21. 25 jun.

    If you're a consumer business that makes a physical product, you need to optimize your margins. So your North Star metric is going to center on growth efficiency.

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