OKCupid wises up a bit and starts doing more actual analyses with their data. Unfortunately, no one else can verify. https://theblog.okcupid.com/bdsm-is-more-popular-than-you-think-890de1c634f1 …pic.twitter.com/g4mHTYdvGs
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Sure. Does not seem to be explainable in terms of box office etc. http://www.boxofficemojo.com/search/?q=Fifty%20Shades …