1 is easy: I wanted a blog that felt unique/branded, so I needed fine-grained control over formatting.
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In other words, I wanted "my blog," not just "my words hosted on platform X."
2 is more complicated, and I don't have a good answer (bc I don't really know the answer myself). If I had to hazard a guess,
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it's that the ideas I'm interested in exploring only fit in longform essays. I've tried writing shorter things...
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but it keeps coming out at 5000 words :(.
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(Is that what you meant by "essay" vs "traditional blog"?)
End of conversation
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