@lippytak I wish I knew better. Apparently the book Mass Moralizing goes into this a bit. It says that preaching *values* is (1/2)
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@lippytak one of the best ways to get people to rally around your brand. (HT: Robin Hanson) (2/2)
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@KevinSimler do you think advertising can function in different ways and still be successful? -
@TimothyChutes sure, why not? there are loads of different ad strategies! - 1 more reply
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@KevinSimler it's a downer that as an indie I'll have to personally codify my films/media into social symbols to advertise them.Thanks. Twitter will use this to make your timeline better. UndoUndo
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