So @KevinSimler's excellent "Ads dont work that way" essay has been making the rounds again via @AdContrarian - but has the idea of brands working because of culture not been around awhile? @douglasbholt wrote this in 2003:https://hbr.org/2003/03/what-becomes-an-icon-most …
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Nothing is lost, nothing is created, everything is transformed. ;)
Thanks. Twitter will use this to make your timeline better. UndoUndo
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