According to a contract I’m looking at, the price includes three LinkedIn articles equal to 37.5 hours of work or $320 hour paid to the firm. 
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There’s a PR firm in San Francisco that charges $12,000 to ghostwrite LinkedIn articles for VC clients ($4k a pop). I get it, you’re busy, but what LinkedIn articles are worth ... any money? Ghostwriting is a wild business.
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The real question is why does it take 37.5 hours to write three LinkedIn posts?
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While we're on this topic of writing, what do you think about former TechCrunch reporters that go to work at VC firms that then contribute opinion pieces to TechCrunch, about their clients....
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Yeahh ghost writing always hit me as really sketchy. Representing other people’s work as your own...not great
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Ghostwriint is actually quite acceptable; most presidents and public figures do it. Kennedy’s famous speeches were ghostwritten. You should watch the film “Ghostwriter”.
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Nice yeah I’ll check it out. For me it’d come down to what the audience expects. Vast majority of people know the president doesn’t write his/her own speeches. When a person on LinkedIn posts an article I figure most people think that person wrote it. Tho maybe I’m wrong
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one time I wrote a speech for a lesser kennedy and I didn't get anywhere near that
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define lesser.
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like no one's ever heard of her
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well who's fault is that Chris
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i am trying to remember the last time i read anything on lnkd
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I have 180,000 followers and it is #3 in engagement for us. Really works in b2b now. But quality mixed.
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this is helpful, ty i need to remember that im not everyone’s influence target
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My two cents (since I built my platform on LinkedIn) — executives will rarely comment/like or share the content on LinkedIn but they definitely read it. Works phenomenal for B2B.
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That’s a bargain! The ghostwriting scene is nuts right now.
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intellectually dishonest to slap your name on a post you didn’t write. if the idea was yours, why not credit the writer? as told to... cobylines. etc.
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I probably agree. It’s the way the world works now in any event. Most investors, founders, and semi-notable people in tech have ghostwriters on retainer. The reason the in-demand ones command such a premium is because they’re ghosts. And those premiums are mind-boggling.
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very... something. paying to have the appearance of being a good writer. or paying to fake how much work you’ve been doing. paying to take credit for others’ creative skill and labor. smh.
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FWIW, I dont have any ghostwritten articles out there because I’m cheap and dumb. But how is this different then having a brand or website or product or whatever designed for you by someone?
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If you use a studio to design your app, site etc. they deserve credit. Also, having worked in interactive agencies? Brands / companies are not individuals pretending to have a certain skill.
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