Katelyn Bourgoin  

@KateBour

4X founder. Seen in , , . I help marketers figure out what triggers people to buy. Are you chasing the right buyers? Let's check👇(link below)

Canada  
Vrijeme pridruživanja: listopad 2014.

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  1. Prikvačeni tweet
    15. srp 2019.

    😱 engagement dropped 18% in 2019 😱 Only 41% of searches get organic click 😱 <1% of fans see posts in newsfeed 😎 Marketers who do regular audience research do 466% better — The lesson? Channels change rapidly. People don't. Invest accordingly.

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  2. Confirmation bias is strong. People will seek out and share info that confirms what they already believe to be true. When planning your content strategy, ask yourself: what does my audience want to believe?

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  3. proslijedio/la je Tweet
    prije 2 sata

    Calling all companies in , is coming to Sydney to talk about your customers. Who are they? What triggers them to buy? Sign up now, only 12 spots @MomentumCB

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  4. proslijedio/la je Tweet
    prije 7 sati

    "Let's stop spouting platitudes and start giving more actionable guidance, please." & know that telling someone to simply "make a great product" isn't enough. So they're taking action to help you put your product into action.

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  5. What!?? We only get Canadian ads during super bowl. This is horsesh*t. I’m a proud Canadian but I still wanna see the $5M bets that brands are willing to make. 😤

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  6. 2. velj

    Well this just made my day! 🤩 I don’t want to disappoint . If you run a podcast and you‘re looking for a guest who is obsessed with customer research/customer-led marketing strategy, hit me up.

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  7. 2. velj

    Decorative towels are weird. On one hand, what’s the point of having towels just for show? While on the other hand, what the hell!? Did you just use my decorative towels to dry your body? What are you—a savage? Yup. Weird.

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  8. 1. velj

    Great marketing doesn’t feel like marketing. It feels like entertainment, education, and problem-solving.

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  9. proslijedio/la je Tweet
    31. sij

    When you're an inflight safety pamphlet designer who definitely knows what babies look like

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  10. proslijedio/la je Tweet
    31. sij

    Here’s a list of marketing/business-related accounts that I’ve learned the most from here on Twitter: All of these accounts offer invaluable insights. Definitely recommend following

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  11. 31. sij

    Note to self: Perfectionism is just procrastination with a snooty accent. Just ship it already. 🚀

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  12. 31. sij

    Twitter is a weird and wonderful place. Where else can you chit chat with politicians, celebrities and random strangers (who become legit friends), learn bite-sized lessons from the world’s brightest minds, and watch brands dunk on each other? Guys, this place is special. ☺️

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  13. 31. sij

    Also, please ignore the typos. (Hides face in shame after sending message with multiple typos to a copywriter) 😖

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  14. 31. sij

    Looks at cute this birthday card is! Thank you, . You’re a total gem 💎 💎💎 (I should probably check the mail more often since you send this 2 weeks ago! 😂)

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  15. proslijedio/la je Tweet

    Congrats for winning the ’s Company of the Year Award. Their process converts recycled CO2 into a mineral, causing it to be permanently captured in concrete — enabling production efficiences & carbon footprint reductions. Yay !

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  16. 30. sij

    In the next 8 weeks, this lil introvert has committed to: > 5 local workshops > 3 out of town workshops > 3 out of province workshops > 4 online workshops > 1 international mastermind > 1 international speaking gig Eeep. 😳 Send thoughts and prayers.

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  17. proslijedio/la je Tweet
    30. sij
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  18. 30. sij

    A little Wednesday reading... 🤓 "The brain’s operations arise fundamentally and inescapably from raw associations... associations can be called the building blocks of thought." ~ Robert Cialdini, Pre-Suasion Interesting. What do people associate with your brand/offer?

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  19. 30. sij

    There's only 1⃣ spot left for my upcoming Customer Camp workshop with in . We only offer this once a year. If you're sick of wasting time and money on marketing that doesn't work—and you work in the tech/ICT sector—this is for you. 👉

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  20. 29. sij

    Be known for something specific—something people care about. Or get used to being ignored.

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  21. proslijedio/la je Tweet
    29. sij

    Focus collapses your options in the short-term, but expands them in the long-term.

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