(1/2) In our next chat, catch Dr Shital Somani (Co-Founder ), Alok Talekar (Sustainability Expert, Research), (Co-Founder ),
Conversation
(2/2) Ranjith Mukundan (CEO & Co-Founder ), (Founder & CEO ) and moderator Vamshi Reddy (Partner, ) discuss ways to unleash technologies in the agriculture sector.
Watch the session live here: youtu.be/4Oaj3IDkypw
"When someone from the tech space looks at any portion of agriculture they ask themselves what tech can we apply here? That's not the right way. There are many more fundamental problems that the farmer faces." ~ Ranjith Mukundan ()
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"Pick one crop and solve for its productivity, quality and traceability using technology." ~ Ranjith Mukundan ()
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“We said we will take it to next level. Quality need not stop at measuring total solids, fat and proteins, but measure many more parameters. So How do I solve for productivity and quality?"
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"How do I use tech at the farm level to ensure productivity can go up from animal POV and farm throughput POV. Our notion of tech was to not just develop an app. We had a hardware design team which is unusual now." ~ Ranjith Mukundan
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“Agriculture is a sport, not a game. Our thesis was that we need to build something that can scale for the world. The idea in 2016 was how can I build something with data. Data is omnipotent and omnipresent to unlock value." ~ (Founder & CEO )
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"If we can make things more objective - can we shift to a more objective science of agriculture? " ~ (Founder & CEO )
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"Any transaction can happen and data can build two solutions in the agriculture chain -
1. Pre-Harvest Side - Can you unlock yield using data?
2. Post-Harvest side is pricing. Pricing is most important value unlocker in the value chain. " ~
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"Our focus to help farmers is purely on the geospatial side. Primarily because farmers are very stretched. So something like satellite imagery which is increasing in quality and quantity, and falling in cost."
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"Therefore in future, you could get soil reports from satellite data." ~ Alok Talekar (Sustainability Expert, Research)
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"These are the two things we are doing at - essentially aggregating and digitising the last mile so that agri businesses can interact and transact with farmers across the value chain, across the crops. It is a crop agnostic and service agnostic platform" ~