@seosmarty A2. Google’s Web Stories are a form of visual content similar to Instagram stories or Fleets. The advantage is that you don’t lose the story after 24 hours. Once you publish it, you can access it whenever you want, so it can keep bringing traffic day after day. #vcbuzz
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Web Stories are visual, just like all other stories. It makes it super easy for readers to consume content. And for brands to highlight the most important information in a long-form piece of content. Plus, you can publish stories directly on your site, so you own them.
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Sure, you can also rely on a platform to host your stories if you don't have a website. In this case, the advantage I see is the visual impact.
#vcbuzz
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