ITV confirmed they will launch an SVoD platform with the BBC (announcement later this month), showing ‘Best of British’ content. This supports ITV’s ‘more than TV’ strategy. Read all about the broadcaster’s diversification strategy in our CAMS report https://bit.ly/2DV3oay pic.twitter.com/WIjfpcTNad
7:01 AM - 12 Feb 2019
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