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Inside Orchard
@InsideOrchard
Thought-provoking & insightful essays about technology & its impact on society. New essays on Tuesdays. Also available as a podcast. Founder/author:
Connecticut insideorchard.comJoined November 2020

Inside Orchard’s Tweets

Twitter has been going through the same ad-related problems as its peers. Companies need to rethink processes and systems.
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Advertising never worked for Twitter. Advertising isn't working for a growing list of companies: Spotify, Roku, Snap, etc. @ElonMusk's pivot to paid subscriptions is likely the correct one with the long-term in mind. twitter.com/elonmusk/statu…
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Peloton CEO Barry McCarthy is publicly saying the company has six months to turn things around or Peloton won't be viable as a stand-alone company. Good time to recirculate my essay from two weeks ago.
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Peloton’s Ride Is Ending insideorchard.com/essays/peloton We are at the point where we can begin writing Peloton’s eulogy. The one thing that was always going to represent the core of Peloton’s last stand is falling apart.
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Companies are getting nervous. Return to office momentum will continue to build. The next thing executives will go after: dialing back hybrid work arrangements that were announced last year and 1H22.
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Return to office momentum continues. Back at 48% of pre-pandemic levels, and that reflects hybrid work arrangements (which companies are now trying to dial back as well).
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Facebook's new "Home" tab, which will be positioned as the default view when opening the Facebook app, is a big move to be more like TikTok. As I wrote in a recent essay (found below), the implications from such a change are significant. about.fb.com/news/2022/07/h
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Social Media’s Days Are Numbered insideorchard.com/essays/social- Our online social fabric is splintering. Social media’s ending is likely to be ushered in not by regulation, but by a new kind of algorithm delivering content that users didn’t know they would have an interest in.
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Among the giants, Amazon is the most exposed to inflation and the accompanying risk to economic growth. insideorchard.com/essays/inflati
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Ouch. Inflation is far too important a problem for the White House to keep making statements like this. It’s either straight ahead misdirection or a deep misunderstanding of basic market dynamics. twitter.com/POTUS/status/1…
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