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Wow this is actually a big marketing step for $COIN - i like it!https://twitter.com/MrBeast/status/1433528712952229890 …
Old marketing tactics (tv, print, web banners) are even less effective when it comes to crypto imo. Coinbase leveraging more impactful channels (social/Youtube/etc) is a good sign Marketing is a HUGE part of the Coinbase sales/trading machine
really? maybe the marketing should be on the institutional side? diversifying the customer base?
For now retail drives 90%+ of the business Marketing keeps user growth strong UI/UX keeps revenue capture strong
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