2. For @felixsalmon "post-text" means "animations" and "video." That's true, but there is surely much more to "post-text"
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Replying to @HeerJeet
3. In the early days of the internet, the web just absorbed print culture. It's only in last few years that "post-text" internet has emerged
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Replying to @HeerJeet
4. Under heading of "post-texts" we should surely include not just videos, animation but also emoji, GIFs, charts, smartchat, etc.
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Replying to @HeerJeet
5. Are these twitter-essays texts or post-texts? Classical texts are linear, stable, & non-responsive (unlike these tweets).
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Replying to @HeerJeet
6. Let's step back and think about "post-texts" in the manner of Marshall McLuhan and Walter Ong.
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Replying to @HeerJeet
7. Before there was post-text there was pre-text (orality) and texts (literacy)
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Replying to @HeerJeet
8. Characteristics of orality? I Additive rather than subordinative (ii) Aggregative rather than analytic (iii) Redundant or copious
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Replying to @HeerJeet
9. iv) Conservative or traditionalist (v) Close to the human lifeworld (vi) Agonistically toned (vii) Emphatic and participatory
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Replying to @HeerJeet
10 All observations here on orality/literacy & glosses on work of Walter Ong -- please excuse broad generalizations. Will qualify later.
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Replying to @HeerJeet
11. As per Ong (& McLuhan) advent of literacy changed mental habits of oral universe.
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12. Literacy is linear, relatively fixed, analytical, abstract, interior. These generalizations can be qualified but useful ideal types
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Replying to @HeerJeet
13. Again, as per McLuhan/Ong, end of long Gutenberg era (circa 1500-1950) means return of orality in technological forms.
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Replying to @HeerJeet
14. For McLuhan/Ong, post-literate culture (or "post-text") means using technology to recover many traits of orality ("secondary orality")
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