No, we must not care. Did caring about the Iraqi people suffering under Saddam help them? Did it help us? The key to survival in the age of social media and mass communication is learning to accept that our power is limited and thus not to care. https://twitter.com/SwensonBrigette/status/983614863615213569 …
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But which meme will win in a social media environment: "meh, I've got my own business to deal with and just don't care", or "omg we have to save the poor babbies" (hint: it's not the one that maximizes your own personal well-being)
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