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Prikvačeni tweet
"Email newsletters are the next BIG thing" -
@ryandeiss@MorningBrew is definitely playing the game right, yet they could still increase their retention with a few experiments... Check out the step by step breakdown of MB's newsletter
https://growth.design/case-studies/morning-brew-newsletter-retention/ …Prikaži ovu nitHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
If you want to get more actionable product tips... See our full library of case studies right here:https://growth.design/case-studies/
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QUALITY CONTENT: Finally, nothing beats high-quality content. Show that you've done the research and the hard work for your viewers, so they don't have to.Prikaži ovu nitHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
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PERSONALIZED CONTENT: In today's age of information overload, we seek content that interests us. If I can't find the content that I want in your newsletter, I'll go somewhere else.pic.twitter.com/zyId6Lneas
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PATTERN BREAKS: Once the visual layout is established, don't hesitate to break it to bring attention to new and important items. It will make your email more scannable and easier to read.pic.twitter.com/9kgRMMvsmd
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OPEN LOOPS: Tease your audience with great questions or subjects at the start of the email. It will increase the likelihood of them reading the rest of the email.pic.twitter.com/m2ZwY0SpTP
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RELEASE RINGS: When volume isn't a problem, delaying the release of the newsletter can be a great way to test subject lines. Once your results have converged. You can then send it to the rest of your audience, knowing it will perform.pic.twitter.com/yad1BuY0gF
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RECOGNIZABLE BRAND: Consistency is key when you send emails often. Having a clear mark that distinguishes your brand from other emails will help you raise awareness.pic.twitter.com/EhiJk0TTAs
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The details are not the details... They make the design - Charles Eameshttps://twitter.com/Audian16/status/1205268198964289541 …
Hvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Finally, if you'd like to learn more on how the best products design and grow products people love, come here to check all our case studies!https://growth.design/case-studies/
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MONITOR THE BEHAVIORS: Set up your A/B test to make sure you get a lift in your conversions and not an opposite reaction from your users. You can even “go into the wild” to see users reaction live!Prikaži ovu nitHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
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SCOPE YOUR RELEASE: @bbalfour explains it best here:https://brianbalfour.com/essays/how-to-launch-a-product-or-feature-to-maximize-growth …Prikaži ovu nitHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
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TAKE THE REGRET TEST: A must when using psychological biases @nireyal: “If people knew everything the product designer knows, would they still execute the intended behavior? Are they likely to regret doing this?”Prikaži ovu nitHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
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MAKE YOUR MESSAGE CLEAR: Remind users what is scarce and how they can profit from it. It has to be beneficial for users. Else it won’t succeed.pic.twitter.com/cNVIslJM8x
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CHOOSE THE BEST PATTERN: Timers, Banners, Add-ons, etc. Make sure you choose a pattern that blends well in your design. Don’t go overboard.pic.twitter.com/VzQjpzspc1
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IDENTIFY YOUR LIMITED RESOURCE: Without a real limited resource, you will lose trust with users right away. What is scarce and has value?pic.twitter.com/LAZewJdMkS
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Uber Eats is giving us a VALUABLE product lesson here when it comes to using scarcity the right way... but a bit of help around it would drastically improve the overall ordering UX. Check out the step-by-step guide to scarcity
(in the thread)https://growth.design/case-studies/uber-eats-scarcity/ …Prikaži ovu nitHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Cheers Harry! Awesome list you got there!https://twitter.com/harrydry/status/1201508350082584576 …
Hvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Hvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi
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If you wanted to see some of our behind the scenes, here’s your chance!https://twitter.com/IndieHackers/status/1199791264096563201 …
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