This would align with the findings our of RCT trial of food labels, which found a fictional warning label the only one that had a significant impact on consumer purchases http://www.mdpi.com/2072-6643/9/12/1284 …https://twitter.com/janemartinopc/status/999398939014127616 …
As in, the study that they are reporting on there, because it was very small and basically mostly a pilot of a decent idea that needs to be fleshed out