I just published “Soft Drinks Are Killing You, So Why Don’t We Have A Sugar Tax Already?” https://medium.com/p/soft-drinks-are-killing-you-so-why-dont-we-have-a-sugar-tax-already-60060de4aeb9 …
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That BMJ study does actually show a regressive tax - consumption is highest in poorest. And was most burdensome, evidenced by change in use
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True, but it shows that the minor increase in price led to a significant drop in purchasing - arguably not regressive
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