Marketing disguised as science; no, cherries will do nothing for your health http://scienmag.com/new-study-montmorency-tart-cherry-juice-found-to-aid-recovery-of-soccer-players/ …
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Replying to @GidMK
Firstly, the study reported nothing on how randomization was conducted, and blinding was clearly inadequate 1/
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Replying to @GidMK
The results were normalized to baseline attributes, but with no information on how or why this was done, only that it was 2/
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Replying to @GidMK
An absolutely staggering number of comparison measurements was taken, and every one was statistically analysed 3/
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Replying to @GidMK
It would be more surprising if they didn't find anything, but having results that are significant at the 24hr mark but not 48 is dodgy 4/
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Replying to @GidMK
On the plus side, they used a good mix of objective and subjective measurements 5/
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But the piece de resistance? They had 16 participants. Complete nonsense science, merely marketing dressed up. 6/
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