Active PR today: Nuts for orgasms Keto Rash (ongoing publicity campaign)
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John Zahorik Retweeted Health Nerd
Welly welly well....look who we have here. We'll take a vote in the next Tweet.https://twitter.com/GidMK/status/1155708462778613760?s=20 …
John Zahorik added,
Health NerdVerified account @GidMKThis is probably my favorite trash fire all week: - >30% dropout over 14 weeks - statistically significant but ~tiny~ differences based on nut eating - failed to find any physiological benefit (all self-report) - mostly funded by Big Nut pic.twitter.com/9MqiQFzIIbShow this thread2 replies 0 retweets 0 likesShow this thread -
Is Health Nerd
@GidMK a paid social influencer or did he just think this was an important story?3 replies 1 retweet 1 likeShow this thread -
Replying to @johnzahorik
Sorry, are you suggesting that I'm a paid social media influencer because I wrote a thread pointing out the issues with scientific reporting of a study funded by a nut-selling consortium?
2 replies 0 retweets 16 likes -
Replying to @GidMK
Yes, I'm suggesting you're either a paid social media influencer OR you are unwitting EARNED MEDIA. Are you compensated for your social media activity? Were you directed toward this story or did you just notice the PR campaign and decided to respond?
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Replying to @johnzahorik @GidMK
I don't think I'm following. Seems sort of unlikely that big nut fund a study showing nuts improve sexual function, then follow up by paying him to attack the study and challenge its findings... ? What exactly are you trying to say here?
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Replying to @K_Sheldrick @GidMK
See my pinned Tweet for illumination. It doesn't matter what his opinion is on the NUTS GIVE YOU GREAT ORGASMS story. All that matters is that he talks about the NUTS GIVE YOU GREAT ORGASMS story and his followers REPEAT it. It's called EARNED MEDIA.
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Replying to @johnzahorik @GidMK
I just read your pinned tweet, I remain un-illuminated. He's specifically and clearly saying it's not true.
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Replying to @K_Sheldrick @GidMK
John Zahorik Retweeted John Zahorik
It doesn't matter. He's REPEATING THE STORY. Here's that thread that you definitely didn't read in two minutes:https://twitter.com/johnzahorik/status/1103007951738986496?s=20 …
John Zahorik added,
John Zahorik @johnzahorikI can't sleep and my head is pounding. Words keep pouring out even though I'm not a writer. I've learned so much in 24 hours. Did you know "Keto Crotch" is DIRECTLY related to this? https://www.cjr.org/the_media_today/layoffs_huffpost_buzzfeed_gannett.php …Show this thread5 replies 0 retweets 0 likes
Actually, I did not repeat the story. I linked to a screenshot of a headline FOR A REASON, and then spent 15-odd tweets looking only at the study, which was much less impressive than the story published everywhere
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Stable genius at work
0 replies 0 retweets 3 likesThanks. Twitter will use this to make your timeline better. UndoUndo
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