Good question indeed. There would be plenty of egs of slightly hyped outcomes meaning more grants, higher profile. And others egs of quality, true outcomes explained well through good comms. So how to regulate? Even more emphasis on quality peer review? Don’t know
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Got any thoughts
@AusSMC@lyndalbyford@SusannahEliott ? -
Hype can creep in at all levels-scientists PR and journo, but I agree press release is where it seems to have most negative impact and I think it’s also where we are most likely to be able to make changes
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I would love to see medical research organisations and universities collaborate on a set of voluntary guidelines or standards for press releases, particularly on health and medical research ping
@WEHI_research@BurnetInstitute@BakerInstitute@AAMRI_Aus@uommedia@TheFlorey -
Wasn’t
@AusSMC working on a ‘quick glance’ guide for press releases to communicate things like animal vs human trial, study size etc? - Show replies
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