3/ Alas, the media don’t have to play by advertising rules. The Daily Mail’s headline reporting this study is quite typical.pic.twitter.com/pTS2dhCSMr
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Then they converted the increased consumption to an estimated calorie intake, based on previous literature, and used that as their final estimate. That's a lot of steps where something could've gone wrong
Wow, that sounds even shakier than I expected.
Just a lot of unknowns. Doesn't mean the relationship isn't there, but I'd definitely be skeptical about the specific point estimate of 18,000 calories because that figure is very tenuous
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