Instead of neo-puritanism (??) I wonder how much of this is: * too knackered from increasingly godawful work to socialise * too poor to think 8 pints of lager = sensible investment * availability of other drugs esp. THC * public health messages actually working * unreliable datahttps://twitter.com/nytimes/status/1049936348038254594 …
Could be, but I doubt it tbh. I'd guess that rates of stress at a population level haven't changed enough to impact drinking in this way I'd be more inclined to go with changes in measurement coupled with the effect of increased taxation as a reason