In my experience, many people are extremely reluctant to hear this. We've been so bombarded with the notion that local = good that we miss the bigger picture, and end up with a highly simplified, misleading worldview. I hope this new dataset helps to correct that.
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I've come to the conclusion that the biggest obstacle to developing a sustainable diet is bucolic romanticism. It starts at the very dawning of consciousness, as infants are exposed to thousands of books like this:pic.twitter.com/1WxYAM5Zwa
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These books give us a remarkably consistent, but entirely misleading, view of what farming is like. Like all books for very young children, they create a sense of warmth and safety. As adults, we subconsciously seek that place, and associate it it with what is good and right.
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It's why debates about these issues so quickly turn toxic: we have a subconscious emotional investment in a particular, mythic model of farming, and get really upset when someone challenges it.
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The reactive denial (and personal abuse) arising from this thread attests to the points it makes.
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Hi George. Misleading globalized figures again oblivious to ‘local’ circumstances. Eg; beef cattle raised on deforested land is responsible for 12 times more greenhouse gas emissions than cows reared on natural pastures so choose ‘low impact’ beef not ‘rainforest’ beef!


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where would I find "natural pastures" in the UK?
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This is eye opening! Does it refer to organic or intensively farmed meat, though? I've heard that free-range is much less harmful.
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Free range is much worse, unfortunately:https://www.sciencedirect.com/science/article/pii/S004896971732123X …
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Eating local is the most misguided environmental advice people believe. It's well-documented in peer-reviewed research too: →https://www.sciencedaily.com/releases/2018/10/181023110627.htm … →https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5094759/ … →https://www.springerprofessional.de/en/do-foods-imported-into-the-uk-have-a-greater-environmental-impac/5818698 …pic.twitter.com/tV7gJEDYso
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