Gayatri Vasudeva Yadav

@GayatriPYadav

Marketing, Strategy, Business..Passionate about creating transformational impact at scale. CMO

@SequoiaIndiaSEA

@_surgeahead

#cofounderofsocialchange@actgrants

Mumbai, Indiain.linkedin.com/in/gayatriyadavBorn June 19Joined September 2013

2,839 Following

10.8K Followers

Gayatri Vasudeva Yadav’s Tweets

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Gayatri Vasudeva Yadav

@GayatriPYadav

Aug 27, 2021

Sharing the #3PFramework we use @Sequoia_India to help shape #brandbuilding. We use the Sequoia tree as a symbol of long term brand building with #Purpose as the roots #Positioning as the trunk & #Pursuit as branches. It’s the playbook we use to help build legendary #Marketing

Oliver Lo

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Gayatri Vasudeva Yadav

@GayatriPYadav

13h

This is the need of the hour! Great to see the startup community come together for the #GreenStartupPledge #COP27 #Cofoundersofsocialchange #ACTNow

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Boston Consulting Group

@BCG

Nov 12

Official

The first #GreenStartupPledge launched today at #COP27 together with @ACTgrants and the Indian Startup community #racetozero #startups

Gayatri Vasudeva Yadav Retweeted

YourStory

@YourStoryCo

Nov 12

“Nobody becomes a founder because someone tells them to. For all the dreamers, there has never been a better time than now,” says Shailendra Singh of

at #TechSparks2022.

Gayatri Vasudeva Yadav Retweeted

Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Nov 4

“I wanted to do what teenagers normally do…but my family couldn’t afford it at the time.” – The story of how financial hardship and curiosity led Irene Ursula to launch #Indonesian skin care retailer,

@beautyhaulindo

. Catch EP5 of #SheBuilds S2 now. #SequoiaSpark

@NatGeoIndia

9:52

658 views

Gayatri Vasudeva Yadav Retweeted

Payal Banerjee

@Payalee

Nov 9

Don’t just focus on your resume virtues. Think of your euology virtues. As you strive for a life of impact, also strive for a life of significance. What’s the scale of your ambition? How can you achieve your best? How do you give back? #GlobalSequoiaCall #WordsThatInspire

Gayatri Vasudeva Yadav

@GayatriPYadav

Nov 3

Respect for #MajorSomnathSharma on the day of remembrance. India’s first Param Veer Chakra. We will never forget. #JaiHind

Gayatri Vasudeva Yadav

@GayatriPYadav

Nov 3

The abode of the Gods #Himalayas

0:31

746 views

Gayatri Vasudeva Yadav

@GayatriPYadav

Nov 3

There is no lie in nature

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 28

#SheBuilds goes to #Indonesia with the story of

@SNurfauzia

and her conviction to create a healthier alternative to instant noodles.

@NatGeo

#SequoiaSpark 🔥

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Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Oct 28

. @SNurfauzia’s personal reason for starting @lemonilo is one that affects many Indonesians. Watch EP4 of #SheBuilds S2 to learn about her entrepreneurial journey & how the startup is serving up a healthier version of #Indonesia’s fave instant meal. #SequoiaSpark @NatGeoIndia

9:26

993 views

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 27

Days like today make you believe that real change is possible. Congratulations

@BCCI

@BCCIWomen

. Today’s a good day :)

Quote Tweet

I’m pleased to announce @BCCI’s first step towards tackling discrimination. We are implementing pay equity policy for our contracted @BCCIWomen cricketers. The match fee for both Men and Women Cricketers will be same as we move into a new era of gender equality in

Cricket.

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Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 27

Massive step forward! Congratulations!

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Jay Shah

@JayShah

Oct 27

Cricket.

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Gayatri Vasudeva Yadav Retweeted

Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Oct 26

📢 #SaaS founders in #Bengaluru, if you’re thinking about marketing, join us for a fireside with Klaviyo’s former CMO, Kady S. &

@tejeshwi_sharma

on how brand & positioning can come together with profitable demand gen & drive growth. 🗓️NOV 2 ➡️Sign up: bit.ly/SaaSMarketingS

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 26

How do you define a #market? I was intrigued by

@peterthiel

’s take. How monopolies focus on the “union” to reframe their position as smaller than it is…and firms embroiled in competition focus on the “intersection” to belong in a league of one. Simple but ingenious framing. :)

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 24

The Diwali of turnarounds :)

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 24

Brilliant show! I can’t believe I have to wait two years before the next season. #PeakTV #HouseoftheDragon

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“Then the storm broke, and the dragons danced.” #HOTDFinale

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 24

Happy Diwali! ShineOn 🪔

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Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 23

Bura na mano…Kohli hai :) #INDvsPAK

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 23

Sports is life compressed. You go through all the emotion and the ups and downs in one game. The hero’s journey. It’s life elevated. On the edge. Pure emotion. The millions who would be inspired today by the journey of that one man

@imVkohli

. It’s the stuff of legends. #Believe

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 23

What a game! Diwali has come early.

@imVkohli

thank you! #INDvsPAK2022

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 21

This story of Anju Srivastava and Wingreens is interesting at so many levels. It’s about giving back. It’s about building for Bharat. It’s about a business of scale and heart. And it’s about women lifting women.Lots of reasons to watch it!

@i_sakshichopra

#SheBuilds #SequoiaSpark

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Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Oct 21

Anju Srivastava’s lifelong desire to help #people came true when she started @WingreensF, a better-for-you #food and beverage company that helps rural communities. Watch EP3 of #SheBuilds S2, a series we created with @NatGeoIndia now, to learn how she’s doing it. #SequoiaSpark

9:24

727 views

Gayatri Vasudeva Yadav Retweeted

Meet the

you've grown to love and trust, reimagined in an identity that we believe defines who we are 🌟 We are building a company that can stand the test of time and last 100 years, and our brand is one of our biggest moats.

0:08

1.1K views

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Gayatri Vasudeva Yadav Retweeted

The Cultural Tutor

@culturaltutor

Oct 17

What shape is history?

234

1,010

5,567

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Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 17

Brand is the biggest unifier. Products may change.The brand remains.The thread that connects all. Everything we do either builds or depletes the brand. #Brand and culture are both amongst the most important aspects for a founder to manage. Both undefinable.Hard won & easily lost.

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 15

Long on women’s cricket…in India and global. #Unstoppable #BelieveInBlue #WomensCricket

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Star Sports

@StarSportsIndia

Oct 15

Team India did what they do best - dominating Asia & winning the #WomensAsiaCup 2022 in style!

Stand up and

@ImHarmanpreet & Co. for bringing home the

. #BelieveInBlue

0:15

27.9K views

Gayatri Vasudeva Yadav Retweeted

Parvathi Madhu

@ParvathiNair96

Oct 15

I don’t think it’s a coincidence that female founders go after the hardest problems & solve for complex markets - It’s just what comes naturally to them. Kudos to

@pallavi_s

& the many other women who build and lead. Watch #SheBuilds to learn how they do it!

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"If something goes well I say ‘great’, but if something doesn’t go well, I say, ‘how fascinating’, let’s figure a way out here." Watch #SheBuilds S2 EP2 for more on how @progcap’s @pallavi_s’s approach to embracing problems is helping businesses access capital. @SequoiaIndiaSEA

9:49

2.1K views

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 14

What an inspiring journey “we’re human beings not human doings”

@pallavi_s

journey of company building and living a multifaceted life full of learning. #SheBuilds #SequoiaSpark #SparkTheFlame 🔥

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Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Oct 14

"If something goes well I say ‘great’, but if something doesn’t go well, I say, ‘how fascinating’, let’s figure a way out here." Watch #SheBuilds S2 EP2 on how @progcap’s @pallavi_s’s approach to embracing problems is helping businesses access capital. #SequoiaSpark @NatGeoIndia

9:49

868 views

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 12

Just saw the premiere of #LastFilmShow…the Gujarati film (subtitled) which is India’s entry for the #Oscars. It is mindblowing. A rooted film with universal appeal about the magic of storytelling. 🤞 I think we have a real shot this time!

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 12

Night and Day #OfficeVistas #TheSkyWasOrange

Gayatri Vasudeva Yadav Retweeted

Gaurav Munjal

@gauravmunjal

Oct 11

Great companies not just build great products, they also invent new ways to market their products.

392

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 11

Thanks for sharing your journey

@yamini_bhat

! #Sparktheflame 🔥 #SheBuilds #SequoiaSpark

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Yamini Bhat

@yamini_bhat

Oct 10

It was so awesome working with #sequoiaspark @SequoiaIndiaSEA and @NatGeoIndia on profiling our vision for @getvymo as a workplace and my journey building it alongside @mvsastry! twitter.com/NatGeoIndia/st…

Gayatri Vasudeva Yadav Retweeted

Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Oct 11

#Spark01's

@snehabiswaas

on what led her to launch

@earlysteps_hq

⬇️ Female Founders if this is you & if you're on a mission to change the world with your #startup, then we'd love to hear from you. APPLY to Spark 02: bit.ly/ApplyToSequoia 💥Applications close soon💥

Gayatri Vasudeva Yadav Retweeted

Riddhi Kaul

@RiddhiKaul

Oct 10

#Mentalhealth has many parallels to physical health, sadly, acceptance in society is not one of them. One day. #WorldMentalHealthDay Stay strong. Get help.

Gayatri Vasudeva Yadav Retweeted

Mayank Porwal

@mayank_porwal18

Oct 10

Observability stack is the modern enterprise infra's telescope, periscope and microscope. We write about why this market excites us and what the future could entail. Pls reach out if you are building for infra and application monitoring.

@HarshjitSethi

@Sid_1_0

@SequoiaIndiaSEA

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Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Oct 10

Observability in 2030 will be far more advanced, intelligent, automated and unified than it is today. @HarshjitSethi, @Sid_1_0 & @mayank_porwal18 outline four trends that will shape the future of this category. sequoiacap.com/india/article/

Gayatri Vasudeva Yadav Retweeted

Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Oct 10

Observability in 2030 will be far more advanced, intelligent, automated and unified than it is today.

@HarshjitSethi

@Sid_1_0

@mayank_porwal18

outline four trends that will shape the future of this category.

sequoiacap.com

The Evolution of Observability

Observability in 2030 will be far more advanced, intelligent, automated, and unified than it is today. Here are 4 trends that we think shape the future of this category.

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 10

There are iconic campaigns. And then there are successful campaigns. And ever so rarely you see a campaign that’s both iconic and moves the market. #GotMilk is one of them. #marketing

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Daniel Murray

@Dmurr68

Oct 9

Before 1993, milk consumption was on the decline for 40 years straight. Then, one ad agency took a radical approach to the problem. Here's how the "Got Milk?" slogan became one of the most successful ad campaigns of the last century:

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Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 10

Look to this day…Have a great one!

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The Cultural Tutor

@culturaltutor

Oct 9

6. Kalidasa, who lived in the 5th century A.D., is regarded as the greatest Ancient Indian poet.

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Gayatri Vasudeva Yadav Retweeted

gave up a promising international career to return to India and build

@getvymo

, an AI-powered personal assistant app used by sales reps globally. Take a peek into what she’s building - and what motivates her - on EP1 of #SheBuilds S2. #SequoiaSpark

@SequoiaIndiaSEA

9:59

1.7K views

Gayatri Vasudeva Yadav Retweeted

SUHEL SETH

@Suhelseth

Oct 8

Zulfiqar Khan, Ex SVP Star TV & COO of Balaji missing for over 70 days from Kenya. No concrete response from the Kenyan embassy. Request GOI to take this up strongly and bring him home.

@pmoindia

@drsjaishankar

@meaindia

@Kenyanhighcommisioninindia @IndianhighcommisioninKenya

367

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 8

TFTD! :) 🛳 ✈️

Gayatri Vasudeva Yadav

@GayatriPYadav

Oct 8

What an inspiring story of

@yamini_bhat

& how she’s paving the way for many more yaminis! Watch the first episode of Season 2 of #SequoiaSpark &

@NatGeo

present #SheBuilds! If she can see it, she can be it! #femalefounders #story #SparkTheFlame 🔥See episode in the tweet below!👇

Quote Tweet

Sequoia India & Southeast Asia

@SequoiaIndiaSEA

Oct 7

. @yamini_bhat gave up a promising international career to return to India and build @getvymo, an AI-powered personal assistant app used by sales reps globally. Take a peek into what she’s building - and what motivates her - on EP1 of #SheBuilds S2. #SequoiaSpark @NatGeoIndia

9:58

1.4K views