Interesting. RT @geappliancesco: #KBtribechat A3: People are “testing” appliances in their kitchens before they even go to the store. @Wayfair allows you to see the appliance in your kitchen and has great 3D imagery.
http://pressroom.geappliances.com/news/wayfair-e …
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How is that testing other than fit and esthetics?
#kbtribechat
Yes more about testing whether or not they like the look in their kitchen versus actually using the appliance. That said we are using VR to test appliance design in-house like the configurations of our fridges.
