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FilmCritHULK's profile
Film Crit Hulk
Film Crit Hulk
Film Crit Hulk
@FilmCritHULK

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Film Crit Hulk

@FilmCritHULK

Writing essays! Patreoning. Bylines at Polygon. Observer. Vulture. Verge. EW. New Yorker. Playboy. Thrilllist. Contact: filmcrithulk@gmail.com

Avengers HQ
patreon.com/filmcrithulk
Joined May 2010

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    1. Film Crit Hulk‏ @FilmCritHULK Mar 28

      The new Spotify UI is an all-timer piece of shit. Jaw is on the fucking floor.

      19 replies 14 retweets 195 likes
      Show this thread
    2. Film Crit Hulk‏ @FilmCritHULK Mar 28

      Potentially dumb q, but are any good online communities to talk about this stuff? Whenever I talk about this shit on twitter I feel like most people don't understand the (deserving) rage so it feels like a bad space for it.

      12 replies 0 retweets 97 likes
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    3. Film Crit Hulk‏ @FilmCritHULK Mar 28

      BTW - for everyone who doesn't understand why this stuff is a big deal. Basically all apps use various measurements of usage / retention / time spent, etc. The people who run these apps want those numbers to go up. The obvious problem? This is a simplification but...

      1 reply 7 retweets 76 likes
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    4. Film Crit Hulk‏ @FilmCritHULK Mar 28

      UI depts basically figured out that if you make the app / program more labyrinthian / require more button pushing, then- you effectively make the user INSTANTLY spend more time in the app, but it's artificial time. Pure navigation cost and not actual enjoyment. Bad, right?

      6 replies 19 retweets 147 likes
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    5. Film Crit Hulk‏ @FilmCritHULK Mar 28

      Not to their bosses! Who just have to make it look like the usage numbers are going up. Seriously one extra button. A little more scrolling. If you're dealing with thousands and thousands of users then it adds up to a MAJOR bump in usage for them.

      2 replies 4 retweets 91 likes
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    6. Film Crit Hulk‏ @FilmCritHULK Mar 28

      It's pure stat juking and there's been an arms race in it when it comes to UX design lately and it's not only slowly killing the audience that wants to use these apps, it's becoming the de facto way to approach design. It's literally designed to waste your fucking time.

      5 replies 16 retweets 128 likes
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    7. Film Crit Hulk‏ @FilmCritHULK Mar 28

      Again, this is a simplification of something with a lot more moving parts, but it all starts with understanding what we actually fucking measuring. Ask anyone in sports metrics, you measure something in a shitty way, you're going to get a shitty means to that shitty end.

      5 replies 3 retweets 85 likes
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    8. Film Crit Hulk‏ @FilmCritHULK Mar 28

      Also, there are so many brilliant UI designers out there who do INCREDIBLE work. You'll notice the most seamless things are ones that depend on you repeatedly spending money (think food order apps) - and if you don't think they're ripshit about the new philosophy then, well, yeah

      2 replies 1 retweet 66 likes
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      Film Crit Hulk‏ @FilmCritHULK Mar 28

      Oh thank god, so many people are upset too, I feel so much less insane.https://www.reddit.com/r/spotify/ 

      2:35 PM - 28 Mar 2021
      • 1 Retweet
      • 65 Likes
      • Pixie & Maria Kiner Brothers Music Jack Hanlon Julián Elen Ziv W Adrian Cherenkov (((Thinkaholic))) is antifa Gojira007
      1 reply 1 retweet 65 likes
        1. Film Crit Hulk‏ @FilmCritHULK Mar 28

          Film Crit Hulk Retweeted Dan Silov

          😥https://twitter.com/DanSilov/status/1376286445699207170 …

          Film Crit Hulk added,

          Dan Silov @DanSilov
          Replying to @FilmCritHULK
          As a UX and product designer for 8 years I can tell you that we have lost this war already. Dark UX patterns rule the world now because, well, money. It’s the same as in film or gaming, big budget things rely on tropes/cliches, and only indies can do something to push the limits.
          1 reply 1 retweet 49 likes
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