Which brings us to the age old wisdom of "that's fine, you get to renegotiate your new higher salary next time when the contracts up!" Only the streamers, particularly netflix, aren't doing that.
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Who is this ultimately good for? The answer, like most late stage capitalist developments, is always just the major streaming companies and that's it. So it may just seem like numbers reporting, but it's part of the ever-widening, horrifying jaw of the haves and have nots. END
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This is really important thing to add! The whole thing is it's not true. HBO will tell you that taking great shows past a couple seasons can ABSOLUTELY bring in new subs, in fact, it's the best way to do just that.https://twitter.com/SweetCammyMac/status/1354827525722140673 …
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Look at the ratings below for Game of thrones. The ratings for breaking bad got bigger with every season. It is absolutely CRITICAL for your business. So why isn't NETFLIX realizing that?https://watchersonthewall.com/game-thrones-breaks-new-viewership-record-season-8s-winterfell/ …
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The simple reason is because they haven't had a GREAT show yet that scaled up (outside of bojack, that went 6). It's mostly the mix of bad creative models and constantly misunderstanding their own data because they look at it from tech perspective over creative.
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I swear every time I see Netflix talk about their data it's like the scene in THE JERK where the gunman is shooting at Steve Martin and hitting the cans and he's like "He hates these cans!" No, people don't "prefer" two seasons of slapdash TV that peters out quick.
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What they love and have always loved, is living within the world of a show and inviting the characters into their home. This drives admiration, success, brand loyalty, and all the things that made so many cable channels a destination in the first place.
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Which is also why I don't talk about the business side a lot. Because the essential core of any business model still comes down to quality of product. Which is why I virtually spend all my time talking about the ways we can maybe kinda sorta hopefully make better media. Anyway.
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For convenience, I ended up putting this in essay form so it was easier to read and expanding on some points. Thanks!https://www.patreon.com/posts/46804164
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$200 Million MCU movies or blockbusters are impossible in a world mostly dominated by streaming.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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I recently read that streaming services (maybe just Netflix?) don't want a show to go for more than 2 seasons, because anything after that doesn't help bring in new subscribers. So there's that, possibly, as well.
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The thing that drives me nuts is that's not true. They just haven't made GREAT shows. Look at breaking bad and HBO efforts were ratings went up up up and helped the brand. They're making crap and are like "huh! guess no one wants long shows" and its like YOU FOOLS
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