This is a good question! Specialized knowledge makes any narrative that taps into that same knowledge all the more precarious. You can tell instantly any time someone 1) actually knows about food 2) thinks they know about food or 3) merely uses buzzwords and thinks its "funny"https://twitter.com/BCoxBox/status/1186368439952334848 …
those are weird because they're so familiar to audiences at this point they have their own rules and metaverse in a way - then again there's a reason the wire struck a chord. i dunno, but imagine a regular show where someone just came in and shouted advice about being a lawyer